We're bringing back the off season on Blueprint. This marks the return of our ongoing effort to reward collectors who actively support our creators, not just through what they mint but how consistently they show up everyday. Three major updates define the Cohort 2 Off Season:A Jackpot that allocates a percentage of mint revenue to top collectors at the end of the off seasonDouble XP on select drops to help you climb the leaderboard fasterA refreshed Badge System that determines your leaderboa...

We’ve received a handful of questions from our community recently, asking: “What’s the point of a badge?” and “How will they be used in the future?” This post aims to answer that clearly. What Badges Represent Badges are the core of our loyalty framework. They serve two purposes: Social Proof: Your badge is a public signal. It shows your status, your support, and your level of commitment to Blueprint.

$35,000 in OP is being distributed to top collectors who helped make Cohort 2 happen. You may be eligible to claim a reward if you earned any of the badges during the cohort. Here’s what you need to know.How Rewards Were CalculatedRewards were allocated based on two main factors:Which badges you earnedHow much XP you accumulatedEach badge carried a different weight in the distribution. The more advanced the badge, the larger the share it contributed to your reward. XP was used to rank partici...

Cohort 2 is officially over. It ran for just over three months—our longest cohort yet—and introduced 10 new creators who collectively published more than 120 pieces of content onchain. That included podcasts, short-form video, and digital art. The output was strong, participation stayed consistent, and your response throughout the season was unreal. As a thank you, we’re introducing a surprise $35,000 rewards pool for collectors who earned badges during Cohort 2.

We’re teaming up with Manifold to launch a month-long series of NFT drops, featuring 10 creators from Blueprint both Cohort 1 and Cohort 2. New drops will go live two to three times per week and can be minted directly on Manifold using contracts like Serendipity and Claims. With $50,000 in OP incentives, collectors have even more reasons to participate. On top of that, collecting NFTs during this campaign will earn you XP from Blueprint, helping you boost your rank on our leaderboard.Earn 2 N...

We’re keeping the momentum going. After testing our content alongside Zerion’s loyalty program, we’re excited to continue bringing top-tier creators and exclusive content to the ZERO Network—with even more rewards for collectors like you. The past month was just the start. Now, you can earn 2x XP on all Blueprint mints, making supporting creators and collecting their work even more rewarding. Blueprint Cohort 1 has published original, onchain content across podcasts, digital art, vlogs, and m...

As we step into 2025, we’re thrilled to share some exciting updates designed to enhance the Blueprint experience for both creators and collectors. With over 71,000 unique wallets supporting our 20 creators, we’ve created a new home to celebrate, organize, and amplify the amazing content being brought onchain.What’s New?We’ve been working behind the scenes to roll out three key features:Home Page: A hub for cohort content and the latest onchain creations.Collector Pages: Loyalty tracking to re...

The Blueprint cohort is back. The offseason is over, and we’re diving straight into Cohort 2 with $300k+ in incentives, 120+ campaigns, and 120+ pieces of content ready to publish onchain over the next two and a half months. This season is bigger in every way. We had 240 creators apply, which is 11% more than the number of applicants in Cohort 1. The selection process was more competitive—the bar was higher, with a 4% acceptance rate. The result? A lineup of creators bringing some of the best...

We just announced and officially released the Blueprint Collector Leaderboard powered by Stack, which now lives on our website: bp.fun/leaderboard. This leaderboard is your hub for tracking XP, earning rewards, and climbing the ranks during the Blueprint Zerion Campaign and across the entire Blueprint ecosystem. If you’ve been waiting to see how you measure up or want to know exactly how to level up your engagement, this is your chance.What’s New with the Blueprint Leaderboard?The leaderboard...

Blueprint debuts BP.fun on November 20th with its first campaign featuring Zerion and the ZERO Network. This is your chance to collect exclusive content from our creators, explore the ZERϴ Network, and earn rewards through Blueprint, Layer3, and Zerion’s loyalty program. If you’ve been waiting for the perfect moment to jump in, this is it.BP.fun: Collect The Best Onchain MediaBP.fun is Blueprint’s new platform built to connect alumni creators with collectors who want to engage on emerging.